1001 şey

1. Volkswagen, “Think Small”, Doyle Dane Bernbach, 1959
2. Coca-Cola, “The pause that refreshes”, D’Arcy Co., 1929
3. Marlboro, The Marlboro Man, Leo Burnett Co., 1955
4. Nike, “Just do it”, Wieden & Kennedy, 1988
5. McDonald’s, “You deserve a break today”, Needham, Harper & Steers, 1971
6. DeBeers, “A diamond is forever”, N.W. Ayer & Son, 1948
7. Absolut Vodka, The Absolut Bottle, TBWA, 1981
8. Miller Lite beer, “Tastes great, less filling”, McCann-Erickson Worldwide, 1974
9. Clairol, Does she…or doesn’t she?”, Foote, Cone & Belding, 1957
10. Avis, “We try harder”, Doyle Dane Bernbach, 1963
11. Federal Express, “Fast talker”, Ally & Gargano, 1982
12. Apple Computer, “1984″, Chiat/Day, 1984
13. Alka-Seltzer, Various ads, Jack Tinker & Partners; Doyle Dane Bernbach; Wells Rich, Greene, 1960s, 1970s
14. Pepsi-Cola, “Pepsi-Cola hits the spot”, Newell-Emmett Co., 1940s
15. Maxwell House, “Good to the last drop”, Ogilvy, Benson & Mather, 1959
16. Ivory Soap, “99 and 44/100% Pure”, Proctor & Gamble Co., 1882
17. American Express, “Do you know me?”, Ogilvy & Mather, 1975
18. U.S. Army, “Be all that you can be”, N.W. Ayer & Son, 1981
19. Anacin, “Fast, fast, fast relief”, Ted Bates & Co., 1952
20. Rolling Stone, “Perception. Reality.”, Fallon McElligott Rice, 1985
21. Pepsi-Cola, “The Pepsi generation”, Batton, Barton, Durstine & Osborn, 1964
22. Hathaway Shirts, “The man in the Hathaway shirt”, Hewitt, Ogilvy, Benson & Mather, 1951
23. Burma-Shave, Roadside signs in verse, Allen Odell, 1925
24. Burger King, “Have it your way”, BBDO, 1973
25. Campbell Soup, “Mmm mm good”, BBDO, 1930s
26. U.S. Forest Service, Smokey the Bear/”Only you can prevent forest fires”, Advertising Council/Foote, Cone & Belding
    Budweiser, “This Bud’s for you”, D’Arcy Masius Benton & Bowles, 1970s
27. Maidenform, “I dreamed I went shopping in my Maidenform bra”, Norman, Craig & Kunnel, 1949
28. Victor Talking Machine Co., “His master’s voice”, Francis Barraud, 1901
29. Jordan Motor Car Co., “Somewhere west of Laramie”, Edward S. (Ned) Jordan, 1923
30. Woodbury Soap, “The skin you love to touch”, J. Walter Thompson Co., 1911
31. Benson & Hedges 100s, “The disadvantages”, Wells, Rich, Greene, 1960s
32. National Biscuit Co., Uneeda Biscuits’ Boy in Boots, N.W. Ayer & Son, 1899
33. Energizer, The Energizer Bunny, Chiat/Day, 1989
34. Morton Salt, “When it rains it pours”, N.W. Ayer & Son, 1912
35. Chanel, “Share the fantasy”, Doyle Dane Bernbach, 1979
36. Saturn, “A different kind of company, A different kind of car.”, Hal Riney & Partners, 1989
37. Crest toothpaste, “Look, Ma! No cavities!”, Benton & Bowles, 1958
38. M&Ms, “Melts in your mouth, not in your hands”, Ted Bates & Co., 1954
39. Timex, “Takes a licking and keeps on ticking”, W.B. Doner & Co & predecessor agencies, 1950s
40. Chevrolet, “See the USA in your Chevrolet”, Campbell-Ewald, 1950s
41. Calvin Klein, “Know what comes between me and my Calvins? Nothing!
42. Reagan for President, “It’s morning again in America” Tuesday Team, 1984
43. Winston cigarettes, “Winston tastes good–like a cigarette should” 1954
44. U.S. School of Music, “They laughed when I sat down at the piano, but when I started to play!” Ruthrauff & Ryan, 1925
45. Camel cigarettes, “I’d walk a mile for a Camel”, N. W. Ayer & Son, 1921
46. Wendy’s, “Where’s the beef?”, Dancer-Fitzgerald-Sample, 1984
47. Listerine, “Always a bridesmaid, but never a bride”, Lambert & Feasley, 1923
48. Cadillac, “The penalty of leadership”, MacManus, John & Adams, 1915
49. Keep America Beautiful, “Crying Indian”, Advertising Council/Marstellar Inc., 1971
50. Charmin, “Please don’t squeeze the Charmin”, Benton & Bowles, 1964
51. Wheaties, “Breakfast of champions”, Blackett-Sample-Hummert, 1930s
52. Coca-Cola, “It’s the real thing”, McCann-Erickson, 1970
53. Greyhound, “It’s such a comfort to take the bus and leave the driving to us”, Grey Advertising, 1957
54. Kellogg’s Rice Krispies, “Snap! Crackle! and Pop!”, Leo Burnett Co., 1940s
55. Polaroid, “It’s so simple”, Doyle Dane Bernbach, 1977
56. Gillette, “Look sharp, feel sharp”, BBDO, 1940s
57. Levy’s Rye Bread, “You don’t have to be Jewish to love Levy’s Rye Bread”, Doyle Dane Bernbach, 1949
58. Pepsodent, “You’ll wonder where the yellow went”, Foote, Cone & Belding, 1956
59. Lucky Strike cigarettes, “Reach for a Lucky instead of a sweet”, Lord & Thomas, 1920s
60. 7 UP, “The Uncola”, J. Walter Thompson, 1970s
61. Wisk detergent, “Ring around the collar”, BBDO, 1968
62. Sunsweet Prunes, “Today the pits, tomorrow the wrinkles”, Freberg Ltd., 1970s
63. Life cereal, “Hey, Mikey”, Doyle Dane Bernbach, 1972
64. Hertz, “Let Hertz put you in the driver’s seat”, Norman, Craig & Kummel, 1961
65. Foster Grant, “Who’s that behind those Foster Grants?”, Geer, Dubois, 1965
66. Perdue chicken, “It takes a tough man to make tender chicken” Scali, McCabe, Sloves, 1971
67. Hallmark, “When you care enough to send the very best”, Foote, Cone & Belding, 1930s
68. Springmaid sheets, “A buck well spent”, In-house, 1948
69. Queensboro Corp., Jackson Heights Apartment Homes, WEAF, NYC, 1920s
70. Steinway & Sons, “The instrument of the immortals”, N.W. Ayer & Sons, 1919
71. Levi’s jeans, “501 Blues”, Foote, Cone & Belding, 1984
72. Blackglama-Great Lakes Mink, “What becomes a legend most?”, Jane Trahey Associates, 1960s
73. Blue Nun wine, Stiller & Meara campaign, Della Famina, Travisano & Partners, 1970s
74. Hamm’s beer, “From the Land of Sky Blue Waters”, Campbell-Mithun, 1950s
75. Quaker Puffed Wheat, “Shot from guns”, Lord & Thomas, 1920s
76. ESPN Sports, “This is SportsCenter”, Wieden & Kennedy, 1995
77. Molson Beer, Laughing Couple, Moving & Talking Picture Co., 1980s
78. California Milk Processor Board, “Got Milk?”, 1993
79. AT&T, “Reach out and touch someone”, N.W. Ayer, 1979
80. Brylcreem, “A little dab’ll do ya”, Kenyon & Eckhardt, 1950s
81. Carling Black Label beer, “Hey Mabel, Black Label!”, Lang, Fisher & Stashower, 1940s
82. Isuzu, “Lying Joe Isuzu”, Della Famina, Travisano & Partners, 1980s
83. BMW, “The ultimate driving machine”, Ammirati & Puris, 1975
84. Texaco, “You can trust your car to the men who wear the star”, Benton & Bowles, 1940s
85. Coca-Cola, “Always”, Creative Artists Agency, 1993
86. Xerox, “It’s a miracle”, Needham, Harper & Steers, 1975
87. Bartles & Jaymes, “Frank and Ed”, Hal Riney & Partners, 1985
88. Dannon Yogurt, Old People in Russia, Marstellar Inc., 1970s
89. Volvo, Average life of a car in Sweden, Scali, McCabe, Sloves, 1960s
90. Motel 6, “We’ll leave a light on for you”, Richards Group, 1988
91. Jell-O, Bill Cosby with kids, Young & Rubicam, 1975
92. IBM, Chaplin’s Little Tramp character, Lord, Geller, Federico, Einstein, 1982
93. American Tourister, The Gorilla, Doyle, Dane Bernbach, late 1960s
94. Right Guard, “Medicine Cabinet”, BBDO, 1960s
95. Maypo, “I want my Maypo”, Fletcher, Calkins & Holden, 1960s
96. Bufferin, Pounding heartbeat, Young & Rubicam, 1960
97. Arrow Shirts, “My friend, Joe Holmes, is now a horse”, Young & Rubicam, 1938
98. Young & Rubicam, “Impact”, Young & Rubicam, 1930
99. Lyndon Johnson for President, “Daisy”, Doyle Dane Bernbach, 1964

Rüzgar Değirmeni 644 — Persia
Diş Fırçası 1498 — China
Kurşun Kalem 1565 Conrad Gesner Switzerland
Gregorian Takvim 1582 Pope Gregory XIII Italy
Termometre 1592 Galileo Italy
Teleskop 1608 Hans Lippershey The Netherlands
Denizaltı 1620 Cornelis Drebbel The Netherlands
Barometre 1643 Evangelista Torricelli Italy
Sarkaçlı Saat 1656 Christiaan Huygens The Netherlands
Buhar Motoru 1698 Thomas Savery England
Güneş Gözlüğü 1752 James Ayscough UK
Kronometre 1762 John Harrison England
Gazlı İçecek 1772 Joseph Priestley UK
Harman Makinesi 1778 Andrew Meikle Scotland
Sıcak Hava Balonu 1783 Joseph & Étienne Montgolfier France
Gözlük 1784 Benjamin Franklin US
Gaz Lambası 1784 Aimé Argand Switzerland
Ayakkabı Bağı 1790 — England
Giyotin 1792 Joseph-Ignace Guillotin France
Çırçır Makinesi 1793 Eli Whitney US
Metrik Sistem 1795 French Academy of Sciences France
Aşı 1796 Edward Jenner England
Paraşüt 1797 André-Jacques Garnerin France
Pil 1800 Alessandro Volta Italy
Buharlı Gemi 1807 Robert Fulton US
Konserve 1809 Nicolas Appert France
İşaret Dili 1817 Thomas H. Gallaudet US
Bisiklet 1818 Baron Karl de Drais de Sauerbrun Germany
Stetoskop 1819 René-Théophile-Hyacinthe Laënnec France
Köp Alfabesi 1824 Louis Braille France
Çimento 1824 Joseph Aspdin England
Gazlı Fırın 1826 James Sharp UK
Kibrit 1827 John Walker England
Lokomotif 1829 George Stephenson England
Termostat 1830 Andrew Ure UK
Mekanik Harman 1831 Cyrus Hall McCormick US
Elektrikli Motor 1834 Thomas Davenport US
Metal Saban 1836 John Deere US
Fotoğraf 1837 Louis-Jacques-Mandé Daguerre France
Mors Alfabesi 1838 Samuel F.B. Morse US
Yakıt Motoru 1839 William R. Grove UK
Kauçuk Teker 1839 Charles Goodyear US
Pul 1840 Sir Rowland Hill UK
Dikiş Makinesi 1841 Barthélemy Thimonnier France
Faks 1842 Alexander Bain Scotland
Buzdolabı 1842 John Gorrie US
Tebrik Kartı 1843 John Callcott Horsley England
Kauçuk Bant 1845 Stephen Perry UK
Saksofon 1846 Antoine-Joseph Sax Belgium
Donut 1847 Hanson Crockett Gregory US
Hava Taşıtı 1852 Henri Giffard France
Asansör 1852 Elisha Graves Otis US
Şırınga 1853 Charles Gabriel Pravaz France
Patates Cipsi 1853 George Crum US
Kuru Temizleme 1855 Jean Baptiste Jolly France
Çelik Üretimi 1856 Henry Bessemer UK
Tuvalet Kağıdı 1857 Joseph Gayetty US
Konserve Açacağı 1858 Ezra J. Warner US
İç Yanmalı Motor 1859 Étienne Lenoir France
Petrol Kuyusu 1859 Edwin Laurentine Drake US
Muşamba 1860 Frederick Walton UK
Pastörizasyon 1864 Louis Pasteur France
Zımba 1866 George W. McGill US
Betonarme 1867 Joseph Monier France
Dinamit 1867 Alfred Nobel Sweden
Daktilo 1868 Christopher Latham Sholes US
Selüloit 1869 John Wesley Hyatt US
Margarin 1869 Hippolyte Mège-Mouriès France
Kesekağıdı 1870 Margaret Knight US
Karton 1871 Albert Jones US
Periyodik Tablo 1871 Dmitry Ivanovich Mendeleyev Russia
Ismarlama Kataloğu 1872 Aaron Montgomery Ward US
PVC 1872 Eugen Baumann Germany
Jeans 1873 Levi Strauss, Jacob Davis US
Kablo 1874 Joseph Glidden US
DDT 1874 Othmar Zeidler Germany
Telefon 1876 Alexander Graham Bell Scotland/US
Fonograf 1877 Thomas Alva Edison US
Mikrofon 1878 David E. Hughes UK/US
Ampul 1879 Thomas Alva Edison US
Sakarin 1879 Ira Remsen, Constantin Fahlberg US, Germany
Elektrikli Ütü 1882 Henry W. Seely US
Film Cihazı 1884 George Eastman US
Suni İpek 1884 Louis-Marie-Hilaire Bernigaud, count of Chardonnet France
Paten 1884 LeMarcus A. Thompson US
Çelik Konstrüksiyon Gökdelen 1884 William Le Baron Jenney US
Motorsiklet 1885 Gottlieb Daimler, Wilhelm Maybach Germany
Bulaşık Makinesi 1886 Josephine Cochrane US
Kontakt Lens 1887 Adolf Fick Germany
Taşınabilir Fotoğraf Makinesi 1888 George Eastman US
Döner Kapı 1888 Theophilus von Kannel US
Elektrikli Sandalye 1888 Harold P. Brown, Arthur E. Kennelly US
Pipet 1888 Marvin Stone US
Havalı Teker 1888 John Boyd Dunlop UK
Otomobil 1889 Gottlieb Daimler Germany
Jukebox 1889 Louis Glass US
Film Kamerası 1891 Thomas Alva Edison, William K.L. Dickson US
Yürüyen Merdiven 1891 Jesse W. Reno US
Termos 1892 Sir James Dewar Scotland
Traktör 1892 John Froehlich US
Tost Makinesi 1893 Crompton Co. UK
Fermuar 1893 Whitcomb L. Judson US
Kahvaltılık Flakes 1894 John Harvey Kellogg US
Röntgen 1895 Wilhelm Conrad Röntgen Germany
Radyo 1896 Guglielmo Marconi Italy
Elektrikli Fırın 1896 William Hadaway US
Aspirin 1897 Felix Hoffmann (Bayer) Germany
Jöle Tatlısı 1897 Pearle B. Wait US
Telesekreter 1898 Valdemar Poulsen Denmark
El Feneri 1899 Conrad Hubert Russia/US
Ataş 1899 Johan Vaaler Norway
Elektrikli Süpürge 1901 Herbert Cecil Booth UK
Air Condition 1902 Willis Haviland Carrier US
Oyuncak Ayı 1902 Morris Michtom US
Motorlu Uçak 1903 Wilbur & Orville Wright US
Mum Boya 1903 Edwin Binney, C. Harold Smith US
EKG 1903 Willem Einthoven The Netherlands
Askı 1903 Albert J. Parkhouse US
Silikon 1904 Frederic Stanley Kipping UK
Kafeinsiz Kahve 1905 Ludwig Roselius Germany
Çizgi Film 1906 J. Stuart Blackton US
Bakalit 1907 Leo Hendrik Baekeland US
Elektrikli Çamaşır Makinesi 1907 Alva J. Fisher US
Kahve Makinesi 1908 Melitta Bentz Germany
Geiger Sayacı 1908 Hans Geiger Germany
Güvenlik Gözlüğü 1909 Édouard Bénédictus France
Neon Lambası 1910 Georges Claude France
Şeffaf Kağıt 1911 Jacques E. Brandenberger Switzerland
Üretim Bandı 1913 Henry Ford US
Sütyen 1913 Mary Phelps Jacob US
Çapraz Bulmaca 1913 Arthur Wynne US
Paslanmaz Çelik 1914 Harry Brearley UK
Ruj 1915 Maurice Levy US
Sonar 1915 Paul Langevin France
Tank 1915 Admiralty Landships Committee UK
Yara Bandı 1921 Earle Dickson US
İnsülin 1921 Sir Frederick Grant Banting, Charles H. Best Canada
Yalan Makinesi 1921 John A. Larson US
Otomatik Trafik Işığı 1923 Garrett A. Morgan US
Hoparlör 1924 Chester W. Rice, Edward W. Kellogg US
aerosol can 1926 Erik Rotheim Norway
Hazır Bebek Maması 1927 Dorothy Gerber US
Quartz Saat 1927 Warren A. Marrison Canada/US
Müzik Saklama 1928 Fritz Pfleumer Germany
Ekmek Dilimleme Makinesi 1928 Otto Frederick Rohwedder US
Elektrikli Traş Makinesi 1928 Jacob Schick US
EEG 1929 Hans Berger Germany
Parçacık Hızlandırıcı 1929 Sir John Douglas Cockcroft, Ernest Thomas Sinton Walton Ireland/UK
Jet Motoru 1930 Sir Frank Whittle UK
Süpermarket 1930 Michael Cullen US
Kağıt Havlu 1931 Arthur Scott US
Stereo Ses Kaydı 1931 Alan Dower Blumlein UK
Pamuk Tampon 1931 Earle Cleveland Haas US
Parkmetre 1932 Carl C. Magee US
Teneke İçecek 1933 American Can Co. US
Elektron Mikroskobu 1933 Ernst Ruska Germany
Flüoresan Lamba 1934 Arthur Compton US
Monopoly Oyunu 1934 Charles B. Darrow US
Polietilen 1935 Eric Fawcett, Reginald Gibson UK
Richter Ölçeği 1935 Charles Francis Richter, Beno Gutenberg US
Naylon 1937 Wallace H. Carothers US
Fotokopi 1937 Chester F. Carlson US
Fiberglas 1938 Owens Corning (corp.) US
Tükenmez Kalem 1938 Lazlo Biro Hungary
Teflon 1938 Roy Plunkett US
Elektronik Dijital Bilgisayar 1939 John V. Atanasoff, Clifford E. Berry US
Helikopter 1939 Igor Sikorsky Russia/US
Elektro Gitar 1941 Les Paul US
Güdümlü Füze 1942 Wernher von Braun Germany
Nükleer Reaktör 1942 Enrico Fermi US
Dalgıç Giysisi 1943 Jacques Cousteau, Émile Gagnan France
Atom Bombası 1945 J. Robert Oppenheimer, et al. US
Mikrodalga Fırın 1945 Percy L. Spencer US
Bikini 1946 Louis Réard France
Dondurulmuş Gıda 1946 Earl W. Flosdorf US
Mobil Telefon 1946 Bell Laboratories US
Anında Fotoğraf 1947 Edwin Herbert Land US
Tranzistör 1947 John Bardeen, Walter H. Brattain, William B. Shockley US
Holograf 1948 Dennis Gabor Hungary
Uzunçalar 1948 Peter Carl Goldmark US
Kredi Kartı 1950 Frank McNamara, Ralph Schneider (Diners’ Club) US
Çocuk Bezi 1950 Marion Donovan US
Uzaktan Kumanda 1950 Robert Adler US
Hava Yastığı 1952 John Hetrick US
Barkod 1952 Joseph Woodland US
Hidrojen Bombası 1952 Edward Teller, et al. US
Defibrilatör 1952 Paul M. Zoll US
Suni Elmas 1955 General Electric Co. US
Fiber Optik 1955 Narinder S. Kapany India
Lazer 1958 Gordon Gould and Charles Hard Townes, Arthur L. Schawlow (invented separately) US
Kayak Takımı 1958 Bill & Mark Richards US
Ultrason Görüntüleme 1958 Ian Donald UK
Güvenlik Kemeri 1959 Nils Bohlin (Volvo) Sweden
Uydu İletişimi 1960 John Robinson Pierce US
LED 1962 Nick Holonyak, Jr. US
LCD 1963 George Heilmeier US
Elektronik Hesap Makinesi 1967 Jack S. Kilby US
ATM 1968 Don Wetzel US
Duman Detektörü 1969 Randolph Smith, Kenneth House US
Internet 1969 Advanced Research Projects Agency (ARPA) at the Dept. of Defense US
Videokaset Kaydedici 1969 Sony Corp. Japan
Hayvan Klonlama 1970 John B. Gurdon UK
Dijital Kol Saati 1970 John M. Bergey US
e-Posta 1971 Ray Tomlinson US
Bilgisayarlı Tomografi 1972 Godfrey Hounsfield, Allan Cormack UK, US
Prozac 1972 Ray W. Fuller, Bryan B. Molloy, David T. Wong US
Video Oyunları 1972 Nolan Bushnell US
Genetik Mühendislik 1973 Stanley N. Cohen, Herbert W. Boyer US
PC 1974 MITS (Micro Instrumentation Telemetry Systems) US
Walkman 1979 Sony Corp. Japan
CD 1980 Philips Electronics, Sony Corp. The Netherlands, Japan
Sentetik Deri 1981 Ioannis V. Yannas, John F. Burke US
Kamera Kaydedici 1982 Sony Corp. Japan
Laptop 1983 Radio Shack Corp. US
DNA izi 1984 Alec Jeffreys UK
Lazerli Göz Tedavisi 1987 Stephen Trokel US
Sanal Gerçek 1989 Jaron Lanier US
WWW 1989 Tim Berners-Lee UK
DVD 1995 consortium of international electronics companies Japan, US, The Netherlands
Viagra 1997 Pfizer Inc. US